วารสารBU Academic Review กรกฎาคม 26, 2018มิถุนายน 18, 2019ผู้ดูแลระบบE-JOURNALS, ข่าวหน้าแรก, วารสารวิชาการ Full Issue ปกวารสาร บทความวิจัย (Research Articles) Factors Affecting Chinese Consumers’ Willingness to Repurchase Thai Products Yolamas Jeerasantikul, Chenglin Liao 1-17 PDF A Case study of Push and Pull Factors Influencing Thai Tourists’ Purchase Behavior of Street Food: Case Study of Hua Hin Night Market, Prachuap Khirikhan Province Nattharida Mongkonkeeree, Charoenchai Agmapisarn 18-32 PDF (ภาษาไทย) Perception of Thai Entrepreneurs toward Halal Certification Sumittra Sriviboone, Rosechongporn Komolsevin 33-47 PDF Identity and Aesthetics Studies of Animated Feature Films in Thailand during BE 2545-2558 นิจจัง พันธะพจน์ 48-66 PDF (ภาษาไทย) The Role of Attitude and Intent in Ethical Decision Making of Advertising Practitioner in Digital Age Sawitree Cheevasart, Raymie E. McKerrow 67-83 PDF The Study of Denotation, Connotation, and the Meaning Construction of Hello Kitty in Thailand Navinee Rodkaew 84-98 PDF (ภาษาไทย) Self-Disclosure and Self-Presentation on Facebook: The Role of Knowledge-Building Experience and Self-Monitoring Thanawut Naigowit 99-117 PDF Cluster Analysis of Technology Acceptance and Purchasing Behavior among Online Apparel Consumers Charttirot Karaveg 118-132 PDF (ภาษาไทย) The The Feasibility of Establishing Aircraft Maintenance, Repair and Overhaul (MRO) in Nakhon Phanom Province of Thailand Jirawan Deeprasert, Sawinee Kopolrat, Natnaree Suriyasit 133-144 PDF Consumers’ Digital Information Receptivity, Media Selection and Purchase Decision Where Thai Fashion Clothing Products are Concerned ภัทร์หทัย เฑียรเดช, ศุภมณฑา สุภานันท์ 145-157 PDF (ภาษาไทย) View All Issues ผู้ดูแลระบบ
